Modern fragrances signed by Natalia Outeda.
Discover your essence in the reflection of a perfume.
AJEDREZ
The fragrance transports us to a 1960s chess players’ dimly lit room, where the air gently exudes the elegant fragrance of a well-dressed gentleman; dry spices, iris, a hint of tobacco, and moss. The game develops slowly, like FRASSAÏ’s carefully crafted perfumes.
The alchemy of art
lies in transforming an artist's most intimate expressions into collective experiences that deeply resonate with others. Frassaï is Natalia Outeda's journal—a sensorial journey through her roots, travels, and deepest passions. In her creations, her most cherished memories and inspiring muses are bottled with the intuition that personal narratives have the power to connect from soul to soul.
Luminous, timeless, genderless fragrances
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The Founder
Natalia Outeda
Sensibility, curiosity, and vision capture the essence of Natalia Outeda, founder and creative director of Frassaï. Two decades of experience in the world of fine fragrance establish her as an industry expert. Natalia began her career in New York, taking on creative leadership roles at Givaudan. Creating fragrances for global perfume brands allowed her innate talents to blossom.
Shoppable video reels
Time, exceptional ingredients, and a conscious process define the brand's approach to slow perfumery.
With her vast expertise in sensory realms, Natalia directs virtuoso perfumers in the creation of Frassaï's distinctive formulas. Each fragrance is meant to elevate the spirit and unleash the essence within.
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Choose Your Journey
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Perfumery Ingredients
Frassaï uses exceptional raw materials from around the world. Our creations are enriched with a high percentage of natural ingredients such as pure jungle essence™—and other innovative ingredients that capture the spirit of the natural world.
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Slow Mindset
Breathe, slow down, and connect with what is essential. Frassaï's fragrances invite you on an intimate journey to discover your essence in the reflection of a perfume. This may awaken distant memories, ground you in the present, or ignite your future self. We invite you to write your own stories and unleash your true self.
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Journal
Frassaï is Natalia Outeda's journal—a sensorial journey through her roots, travels, and deepest passions. In her creations, her most cherished memories and inspiring muses are bottled with the intuition that personal narratives have the power to connect from soul to soul.
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“At Frassaï Natalia has continued to launch perfumes of exceptional beauty. Good taste is dying, and people crave safety in homogeneity. Frassaï is golden escape.”
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Every one of [Natalia’s] fragrances is evidence of someone with a clear goal, a steady hand on the helm, and a deep understanding of the strengths of her chosen perfumers.
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